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REskills.NET

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agent's minimum marketing

minimum marketing tools checklist

Goal is to set up most affective referral based business marketing plan.

FOLLOW CHECKLIST BELOW...

You will be creating a base of operations, a referral based business, a low cost marketing plan, a weekly tracking system and ability to customize your plan exactly the way you like it. The obvious last thing to do is make sure your have a "good life".

base of operations

___ Select broker you want to work for

___ Confirm company rules, procedures and transaction audit steps

___ Sign independent contractor contract

___ Confirm DRE license is set up

___ Join local real estate board for MLS, supra, zipforms, legal, training

___ Phone and pad are handling the functions needed

___ Finish set up of your work space, multi-screens and video

___ Your vehicle is ready to make you look professional

___ Business cards ordered

___ Ready to complete continuing education as needed

___ Listing signs ready - Open houses signs also

___

ready to succeed

___ Are you a corporation? You should be. Read "Me, Inc"

see me, inc

___ Accounting software connects to your bank accounts

___ Committed to dressing like a pro, men are clean shaved

___ Ready to make videos and use them for marketing and training

___ Commit to studying qualities needed to succeed in real estate sales

___ Commit to studying one real estate sales mentor at a time

___ Study the are of effective listening, use the "Dream Scenario" approach

___ Be an expert at saying thank you and providing gifts

referral based business

___ Read "Go-Giver"

See go-giver

___ Confirm your internet image, search for your name and your company

___ Join referral networking other meetup group(s)

___ Join local chambers and other special interest groups

___ Activate facebook, instagram, linkedin, etc. accounts

___ Request "friend" contacts and past clients on Social Media everyday

___ Post on social media 3x a week, create real estate market update

___ Master telling personal stories about your EOS - "Evidence of Success"

___ Send requests for online reviews on your Google and Yelp accounts

___ Create a sense of you showing up everywhere, all the time

data base marketing

___ Understand 4 types of referral groups and their sales approaches

___$ Select CRM with great drip, with texting, can call out, smart dashboard

___ Upload your contacts into 4 referral groups

___ Create bi-weekly market report bulletin and send out introduction

___ Have text drip ready to send to new leads

___ $ Create capture website with IDX home searching

low cost marketing plan

___ Ready with your brochure to confirm the benefits of working with you

___ Ready with "One Minute Speech" about your business

___ Start your targeted contacts outreach program, 33% at a time

___ Go to as may events as possible, learn to be a "Matchmaker"

___

___$ Buy exclusive, incoming lead calls from outside company

___$ Buy cheap incoming leads for texting campaigns and social friending

___ Buy (pay $ referral to) incoming leads from outside company

___ Ready to do "out-of-area" referrals from other agents

___ $ Create capture website, seo setup and start incoming traffic

sales response

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weekly tracking systems

___ Customer targets defined - use crm sale sequence groups

___ Confirm marketing plan and projected results

___ Maintain weekly marketing calendar

___ Maintain monthly marketing budget (on spreadsheet)

___ Track incoming leads by referral type

___ Maintain weekly greatness tracker, be honest and share results

___ Maintain profit & loss report from accounting software

customize your plan

___ Promises at start of week reviewed on Friday's

___ Keep budget accurate

live a good life

___ Eat right

___ Exercise regularly

___ Medical Monitoring

___ Focus on relationships

___ Focus on hobbies

___ List of lifetime goals

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